Time to throw in the proverbial towel

by robinhardwick

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Improv Everywhere was really unique and innovative in the early days of social media.  Their spontaneous theater experiments created communities among strangers and gave us all something to laugh about together.  (Except the no pants subway thing. That was dumb. And unhygienic. )

But in a word of viral videos and the “look at meeeee!” word of celebrity, it seems a bit desperate. I don’t think it is the group per se; at their heart they have the right idea. But the world has changed and now their ‘pranks’ give me douche chills. Does that mean they should give it up? Maybe it’s time to shift to something new.

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